Every team manager's wet dream, and normally it remains just that. A wet dream.
I'm currently embroiled in a 5 way discussion with various companies regarding sponsorship with my team. Quite a feat, considering we are just a simple amateur footballing club who are not exactly setting the amateur football scene on fire. 1 win in 5 games this season is testament to that.
So what makes us different from everyone else? How does one pitch to potential sponsors? What does the potential sponsor get in return?
